Ready to sell?
We’ve got the buyers
We buy HMOs ourselves, and our investor clients are looking for them too. Blocks of flats as well, tired ones included. No portals, no board outside, no house buyers who don’t get it. Complete on your timeline. Four weeks or four months, you choose.
- Fee free
- No estate agent
- Never marketed online
- Tenants told only at completion
- On your timescale
- Buyers who get HMOs
You built something that worked
You bought it years ago and turned it into an HMO.
Back then it didn’t take much. A room, a lock on the door, some decent furniture. Tenants were happy and the rent came in.
It’s done its job for a long time.
But the rules have tightened. Licensing, fire safety, room sizes, energy ratings.
Tenants expect more than they used to, and the newer houses down the road are setting the bar.
Rates went up when the fix ended, and Section 24 took the rest.
Keeping up now means more money, more time and more of you.
That’s not a failure. The game’s changed, and you’ve already played your part.
The market moved. The house didn’t
- 1
Built for a different time
A room, a lock and nice furniture was the standard. Shared bathrooms were normal and nobody asked about the EPC.
- 2
The rules got tighter
Licensing, fire safety, minimum room sizes and energy targets have all moved, and every one of them comes with a bill.
- 3
Tenants expect more
En suites, better kitchens, fast broadband, bills sorted. Older rooms cut their rent to compete.
- 4
Catching up isn’t cheap
An en suite runs to around £3,000 a room, and that’s only if you can get the plumbing to it. The tenant still has to move out while it’s done, so the room earns nothing.
- 5
Everyone gets paid but you
At today’s interest rates a 6 bed HMO just doesn’t stack up, and if you’re living off that income it’s a risky place to be. Then there’s always something. The lender, the council, the insurance renewal, the agent. A bill, an invoice, another bill. Some handymen now charge £80 to change a light bulb.
All that work, all that risk, for whatever’s left at the end of the month?
Sound familiar? Find out what our buyers would pay for yours.
Get an offerListing your HMO on the portals is like selling steaks at a vegan festival
The people on Rightmove do want a house. Just not usually one with six tenants, a licence and a rent roll. Most want somewhere empty they can move straight into, or do up as their own home. And most agents don’t really understand HMOs, so you end up paying to show it to people who aren’t looking for what you’ve got.
It costs you
Agent fees, and a sale that can drag on for months while the bills keep coming.
It spooks your tenants
A board outside and strangers walking through their rooms. Some leave, and your cash flow takes the hit.
Wrong crowd
Most buyers on there want a family home, not a 6 bed with a licence and a rent roll.
It might not stay an HMO
A homeowner buyer may want it empty, so you’re left getting tenants out before you can complete.
Why show it to 100 people when only 10 of them want it? We go straight to the 10.
What people say
★★★★★Rated 4.6 out of 5 on Trustpilot. Read all reviewsIf you’re a HMO owner in Kent, use these guys. They are the best managing agent in the County… Since moving to Pineapple, the phone has stopped ringing with problems, and our tenants are happy.
I was looking to speak to a HMO managing agent in Kent and was advised to speak to Pineapple group… Thank you Greg for being generous with your time and for the amazing insights you shared with me about the HMO market in Kent.
I had the opportunity to have a 30 minute call with Greg regarding setting up an HMO in Kent… Our conversation was incredibly helpful and gave me valuable guidance as I continue my HMO journey.
I brought my first property sourced by Pineapple which was great because the property was perfect for what I wanted… Using Pineapple gave me the confidence to invest and I couldn't recommend them enough.
Dealing with Pineapple Living has been a pleasure… The property is excellent and maintained to a high standard. The whole process from application to moving in went very smoothly.
Greg and Stuart has been an invaluable sourcing agent for me in completing a UK property purchase in a short time frame.
I was a tenant with Pineapple for over a year, and it was one of the best properties I’ve stayed in… Any issues that came up in the property were resolved very quickly.
Great people to work with. The team at Pineapple do exactly what they say they are going to do, exactly when they say they are going to do it! How Refreshing!
Very helpful professional advice.
A great agent who truly know the market and simultaneously care about both the landlord’s property and the tenants needs!
I was initially expecting a short call, but Greg went above and beyond giving me advice and pointing out things which I hadn’t considered.
I had a recent telephone meeting with Greg where he gave me excellent advice, helping me navigate the HMO market. His knowledge surrounding all things HMO is incredible.
He went past the call of duty to explain the ins and outs of UK property investment and advise me on a project I was already considering. His help was invaluable in my decision making.
I met with Greg at Pineapple Investment Group who thoroughly guided me through the whole process. The team were fantastic from start to finish.
They were able to guide me through the process with professionalism and quick responses… They even saved me a huge sum of money on sales tax by picking up on something that others missed!
Good sound advice and a clear sensible approach along the whole value chain.
Greg gave me some amazing advice and guidance… I felt listened to and that he understood my individual needs.
10/10 on communication, always someone to talk to if you have questions.
As an overseas buyer, I’ve bought several houses in the UK. One of them is with Pineapple Investment Group. They are definitely the best! They are very responsive and helpful throughout the process.
Their customer service was exceptional—so friendly, responsive, respectful, and understanding.
A trusted partner who helped me manage the renovation project remotely on time and within budget.
From start to finish, Anne, Stuart and Greg were absolutely fantastic. They went above and beyond…
The people are extremely knowledgeable and the resources they offer are the best I’ve seen in the industry.
I was looking to speak to a HMO managing agent in Kent and was advised to speak to Pineapple group… Thank you Greg for being generous with your time and for the amazing insights you shared with me about the HMO market in Kent.
A fair price, not a fire sale
This isn’t about stealing your house. It’s about a fair price for the property as it stands today, in a deal that makes sense to you, at a speed that suits you.
Priced on what it is
Offers start from bricks and mortar value, with a premium where the condition, the licence and the rent roll earn one.
An asking price isn’t a sale price
Agents often list high to win the instruction, then the price drops over months of viewings. A number on Rightmove isn’t money in your account.
The terms are worth money too
Tenants stay in, unlicensed is fine, no works needed first, and you pick the completion date. Try getting all that from a homeowner buyer.
Check us
Get your own valuation and compare. We’ll talk you through exactly how we got to our number.
Fair price. Your timescale. Tenants in. A deal that actually works for you.
A fair number for it as it stands. No obligation.
Get an offerHand on the baton
There’s a new generation of HMO investors coming through. They’ve got the capital, the energy and the appetite to take a house like yours, bring it up to today’s standard and keep it doing what it’s always done.
Giving people a good place to live, in a town that needs more of them.
You step back on your terms. The house carries on. Your tenants keep their home.
We know these buyers because we’re one of them. We buy HMOs ourselves, and our investor clients think the same way.
Get an offer
Tell us about the property. We’ll put it in front of our buyers without a listing, a board or a word to your tenants.
Get an offerNeed it quick? We’ll move as fast as you need. Need time? Take it.
Rated 4.6 out of 5 on Trustpilot. Read all reviewsTired is fine. That’s often the point
Licensed HMOs, 6+ people
The more occupants on the licence, the better.
Blocks of flats
Whole blocks, freehold, any size. Tired or let, we want to hear about them.
Long established, unlicensed
If it’s been running as an HMO for years, talk to us.
Single lets and portfolios
Got four single lets in Maidstone? We’ll find the right buyer.
Empty, half let or full
Occupancy doesn’t change whether our buyers want it.
Needs work
Dated rooms, tired kitchens, overdue upgrades. Fine.
Older conversions
Stud wall bedrooms, shared bathrooms, no en suites. Our buyers know how to fix them.
Got one of these? Tell us about it.
Get an offerLondon and the South East
We buy HMOs and blocks of flats in Maidstone, Medway, Gravesend, Crawley, Surrey and London, and so do our investor clients.
- Maidstone
- Medway: Chatham, Gillingham, Rochester
- Gravesend and North Kent
- London
- Surrey
- East Sussex and West Sussex, including Crawley
Four steps, your pace
A call
15 minutes on the property, the licence and what you need from a sale.
We look at the numbers
Rent roll, licence, condition. Offers start from bricks and mortar value, with a premium where the condition earns one.
An offer
From one of our buyers, with tenants staying put.
Completion on your date
Four weeks or four months. You pick it, we work to it.
Step one takes two minutes.
Get an offerSuccessful deals
Block of flatsTonbridge RoadMaidstone · off market
6 bed HMOHolland RoadMaidstone · off market
8 bed HMOUpper Fant RoadMaidstone · off market
8 bed HMOCharles StreetMaidstone
7 bed HMOFisher StreetMaidstone
9 bed HMOHayle RoadMaidstone
Existing 11 bed HMOHayle RoadMaidstone
8 bed HMOCollege AvenueGillingham
6 bed HMOBoundary RoadChatham
Block of flatsBerkley RoadGravesend
10 bed HMOBerkley RoadGravesend
Block of flatsParrock StreetGravesend
8 bed HMOHeathfield RoadCroydon · off market
6 bed HMOClive WayCrawley
Block of flatsBower TerraceMaidstone
BeforeAfterBlock of flatsSaltdean Park RoadSaltdean
Block of flatsClaremont GardensSurbitonYou’ve got questions, we’ve got answers
Who buys HMOs in Kent?
We do, and so do our investor clients. We’re based in Maidstone and buy across Maidstone, Medway, Gravesend and North Kent, plus London, Surrey and Sussex. Our buyers already own HMOs, so nobody needs it explained, and there’s no portal or board outside.
Why are landlords selling their HMOs?
Higher mortgage rates, more licensing and paperwork, the Renters’ Rights Act, and plain tiredness after years of tenant calls. If that’s you, you’re not alone. Selling quietly to someone who gets HMOs is usually far easier than the portals.
How fast can you complete?
As fast as you need, or as slow. Some sellers want it done in a few weeks, others want three months to sort their affairs. We work to your date, not ours.
Do my tenants have to leave?
No. Our buyers want HMOs with tenants in. The rent keeps coming in right up to completion and your tenants carry on as normal.
Can the HMO licence transfer to the new owner?
No, a licence can’t be transferred. The buyer applies for their own. Our buyers know the drill and get the application in at completion, so the house stays covered and your tenants carry on as normal.
My property’s empty. Will you still buy it?
Yes. Empty, half full or fully let, it doesn’t change whether our buyers are interested. What matters is the licence and how long it’s been running as an HMO.
What are your buyers looking for?
Ideally licensed HMOs for 6 or more people, and blocks of flats. We’ll also look at unlicensed HMOs if they’ve been running as an HMO for a long time. Tired, dated or needing work is fine.
I’ve got single lets, not HMOs. Can you help?
Yes. We work with investors and local agents who buy single lets and small portfolios. Tell us what you’ve got and we’ll find the right buyer.
Is it confidential?
Yes. No listing, no board, nothing on the portals. Your tenants won’t hear about it until a completion date is set.
How much is my HMO worth?
It depends on the house. Up to 6 bedrooms, a tired HMO that could easily go back to a family home is usually bought at bricks and mortar value. If serious money’s been spent, en suites, up to current regs and ready to go as an HMO, there should be a premium on top. From 7 bedrooms, valuers often treat it like a business: the yearly rent, less running costs of around 20 to 25%. That’s why a big HMO can be worth less than the agent down the road told you. Send us the rents and photos and we’ll give you a straight number.
What price will I get?
Our offers start from bricks and mortar value, what it would be worth as a house. Where it’s in good condition, licensed and well let, there can be a premium on top. We’ll tell you straight on the call, no inflated numbers to get you in the door.
Do I pay any fees?
No. It’s fee free. There’s no estate agent to pay, and we don’t market your property online.
Will you speak to my tenants?
Not while you’re selling. Your tenants won’t hear the property’s for sale until a completion date is set. At that point we’ll go and see them, explain the house is changing hands and that they’ve got nothing to worry about. They stay in their home, everything carries on as normal, and the only thing that may change is who manages it.
What if I’d rather keep it and have it run properly?
Then we’ll show you what it could earn with proper management. Plenty of owners who call us to sell end up keeping it.
Tell us about it
A few quick taps. No long form.